For a good overview of Open Innovation and cases and examples of Crowdsourcing and Crowdfunding checkout our partnerwebsite: http://www.openinnovators.net !

There is so much chatter about Search Engine Optimization. And maybe you are thinking: I get most of my business through networking and referrals, do I really need SEO? It might make sense for businesses who are selling products online, but I am a service provider. How does SEO help my business?



Ok – so let’s start here. What is SEO?

Well I can get in depth here– but in a nutshell: Search Engine Optimization is the process of helping YOUR business connect with the people who are… Continue

What is crowdfunding?

Crowdfunding is inspired by, and part of, crowdsourcing, “outsourcing to the crowd”.

With crowdfunding business capital is acquired from many small investors. These small investors, which can be consumers, all invest a relative small amount of money and all these investments are pooled together to create one large investment amount, which is visualised in the picture above.



With this new way of… Continue

With a tough recession ahead we all save money while there’s a greater need for competitive advantage! These contradicting preconditions represent the ultimate stage for open innovation.



Using open innovation (Henry Chesbrough, 2003), organizations combine internal & external sources of knowledge in their innovation process. They seek inspiration from outside an organization’s frame of reference: suppliers, users,… Continue